BR - Brown Scale or Red (Bucktail) or
Brown Body, Wings & Hackle or Brown

The first catalogued use of this color code was in 1929 for Heddon's Triple Teazer lure for the color Red Bucktail, Heddon series #1000BR.

In 1935, it was used for the wood Heddon Flaptail-Bug lure for the color Brown, Heddon series #710BR.

The 1939 Heddon catalog listed the fly rod lure, Bass-Bug Spook in the color Brown Body, Wings and Hackle, series #974BR. This lure has a transparent body with brown ribs and face, and brown hair or hackle on the tail hook.

Sometime in the early 1950's, Heddon's Tiny Go-Deeper (D350BR) which had a white body with large brown scales on sides; brown back, white belly was produced. A couple of other models of River Runt Spooks have also been found in this color, i.e., a Midget Digit (9020BR) and a Midget Go-Deeper River Runt Spook (D9010BR). It also showed up in Heddon's Super Sonic (9385BR). This is a uncataloged color for River Runt Spooks and Sonics, and as such, the actual name of this particular color is not documented.

(Picture of D9010 box courtesy of Seth Winger)
(Picture of Super Sonic courtesy of Pat Keniry!)